Thousands of farmers and school children from the central region visited the CBS PEWOSA 2022 Agribusiness Fair held in Masaka city from October 20 to 24.
The CBS PEWOSA 2022 Agribusiness Show is the brainchild of the PEWOSA project which was formed by CBS FM Radio Buganda Kingdom about 10 years ago.
Eveline Nakiryowa, Sales and Marketing Manager, said, “At first it was for women, but later men also joined us. So, in a way, Agribusiness Fair 2022 will be an annual celebration for POWESA where members meet and share stories.
To be held annually
“The purpose of holding the fair is to underline our message to farmers that farming should never be seen as a punishment but rather as a decent occupation and a respectable way to earn a living,” Nakiryowa told Seeds. of Gold at the start of the show. “We want to take agriculture to the next level, from simple subsistence to profitable business ventures for farmers. We particularly want to focus on growing coffee and adding value to the harvest. They need to take seriously the three Gs of coffee which in our language means: Gilime (grow it) Ginnywe (drink it) Gifunemu (make money from it),” she added.
technology in agriculture
She further revealed that the agro-industry fair also aims to demonstrate that farming is not an activity to be practiced only during the rainy season but rather throughout the year, since agricultural equipment Irrigation was available at the fair for everyone to see and learn how the machines work and how much they cost.
“The fair also exposed farmers to money lending institutions such as banks, insurance companies and Saccos which have set up stands and which farmers can turn to for advice and guidance on credit. They will learn to do commercial farming on small plots. They will see various value-added products made by other farmers from the crops they grow, such as wine from fruits such as passion fruit, pineapple, and bananas. They will have face-to-face meetings with various agro-input dealers and farmers demonstrating the best farming practices of different crops ranging from food crops, cash crops, trees, fodder grass and medicinal plants,” says Nakiryowa .
There were reserved tents where agricultural experts trained farmers in good agricultural practices. It was an opportunity for farmers to learn about the importance of using high-yielding coffee seedlings, the added value of coffee, animal husbandry, natural environment protection, tissue culture seedlings for banana and pineapple and how young people can participate in profitable agriculture, including those with small plots of land. During a section of the show under tents labeled “PEWOSA Coffee”, special emphasis was placed on teaching farmers the best coffee growing practices on the first day of the show (October 21).
On the second day, the focus was on teaching farmers how to prepare coffee for drinking—harvesting only ripe coffee cherries, removing husks, drying coffee beans, roasting dry beans and crush into coffee powder for drinking. The third day was what was called Ekibbiitu kya Kaawa (Coffee Festival). On the fourth day, all the spectators gathered under the tents labeled POWESA Coffee to witness Katikkiro Charles Peter Mayiga, inaugurating the coffee drinking campaign.
Masaka Cooperative Union (MCU) had a stand displaying: coffee plants, coffee beans, sachets of coffee powder, among other products. The Uganda Coffee Development Authority (UCDA) had a stall where stall attendants taught farming practices such as the benefits of grubbing coffee trees and how to grunt trees.
Many other farmers’ groups such as the Kibinge Coffee Farmers Cooperative Society had stalls at the fair where spectators were served coffee to drink, in addition to displaying the recommended coffee seedlings, their sachets of coffee powder and d ‘others products.
Car and General presented KUBOTA tractors and plows, as well as a tipping trailer. Their product development manager, Mathias Asiimwe, was there to explain to viewers the various attributes of the tractor such as fuel efficiency and reduced downtime as well as the process of acquiring the tractor for buyers who don’t do not have enough money to buy the tractor but are ready to pay in instalments. “The farmer can pay the money we have and we can link him to a bank who will pay the rest of the money and the farmer pays in installments to the bank,” Asiimwe told Seeds of Gold. .
At another booth, the Masaka Integrated Bee products Association (MIPA) showcased various containers of honey, beehives and other products. Their information officer, Rwewundiza Paul, kept explaining to viewers the importance of bees in agriculture. He also told them about the need to install bees on their farms and the danger of careless use of herbicides that kills bees. Robert Munyoloaganze, a smallholder farmer from Kyanamukaaka sub-county, Masaka district, presented different medicinal herbs grown in his farm and strawberry and apple seedlings.